RainFocus, a Lehi, Utah-based event marketing platform, secured $40m in growth funding.
JMI Equity made the investment. In conjunction with it, David Greenberg and Larry Contrella, General Partner and Principal at JMI, respectively, have joined the Board of Directors.
The company intends to use the funds to accelerate and broaden product development efforts, expand its global organization, and further other strategic initiatives.
Founded in 2014 and led by JR Sherman, CEO, RainFocus provides a management platform for teams to plan, deliver and optimize their events from one dashboard. The system features rapid event deployment, personalized marketing, and comprehensive access to all event data.